How Site Maps help your web site attract traffic
It’s no longer enough to just put up your web site or blog and expect the search engines to index it. You have to include a site map. The sitemap allows you to inform search engines about the pages on your website and allows the search engines to find pages on your web site the search engine might not be able to access "naturally".
One thing I ADORE about WORD PRESS BLOGS is the plug in that automatically creates an XML site map for your blog web site. Now, there are other elements to achieving good rankings other than a site map. You must blog regularly (the search engines LOVE content) and you need to build inbound links for your site.
However, being able to be INDEXED is an essential element to web site success.
I recently was contacted by a woman whose web site was 6 years old and STILL wasn’t being indexed by the various search engines. Every link on the opening page was a javascript roll over with an image. Since the search engines don’t READ javascript, the bots couldn’t get inside to index the site.
So, in addition to adding text links at the bottom of the page, I also included an XML site map and let Google know I had done so. In less than a week, all the pages on the site were showing up in Google. My client was thrilled and has sent more frustrated web site owners to me as a result.
If creating an XML site map is beyond you, then consider a Word Press Blog instead of a traditional web site. Acumen Web Services makes it easy to put the power of XML site maps (which update every time you post) to work for your web site.
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