Quality Hosting for a Blog

April 9, 2007 · Filed Under Blogs, Marketing Tools · Comment 

Lorelle helps you learn more about Word Press and blogging via her Word Press blog. But while Lorelle knows blogging, she doesn’t know web hosting.

In her I hate my web host blog entry, she pleads for a recommendation and so far, she’s gotten approximately 80 replies, many of which are either thinly veiled affiliate links or blatantly obvious affiliate links. (eg: buyhostgator.com which redirects to the affiliate link with the end provider of the hosting service.)

Oh, and one comment suggesting that she take the BIG leap to dedicated hosting.  It makes me laugh.Moving from a "typical" hosting solution to a dedicated one is very similar to making the switch from driving a sports coupe to an 18 wheeler…. both may travel the same roads, but the 18 wheeler requires a lot more skill and dedication than driving a traditional 4-wheeler. In that guy’s defense, he’s not recommending his affiliate link be used, but me thinks he doesn’t recognize that which comes easily to him doesn’t come easily to all web dwellers.

Blogging is easy.

Finding quality hosting is hard.

Finding quality hosting with great customer support…priceless.

Finding quality hosting with great customer support for people who REALLY don’t understand this whole "computer" thing let alone internet thing…. nearly impossible…with good reason.

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5 Steps to Attracting Traffic to your Blog

March 29, 2007 · Filed Under Blogs, Marketing Tools · Comment 

I’ve posted recently about the client of mine who launched her brand new blog and six weeks later, wrote to me wondering why she wasn’t on the first page of Google for her desired keywords. What makes this even MORE sad is that the only post made to her blog was the "Hello World!" that comes as part of the Word Press installation.

So this list will start AT THE BEGINNING…..
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Blogging for business….

March 21, 2007 · Filed Under Blogs · Comment 

Blogs began as vehicles for individuals to post their thoughts on the web…. but with the evolution of the web, many businesses are adding blogs to their marketing tool arsenal.

Over at the Undersigned, there’s a great post on "Why Business Blogs are Important"….. among the list are a blog’s ability to establish you as a "guru" in your field.  On really unique benefit of a successful blog is…

Get the best employees
If your blog will be one of the heavy boys on the internet, within your field of business, you will experience that more people, and often more qualified people, will request a job in your company. It’s “human nature” - people always want to play with the heavy boys.

Wow.  Not only does blogging help to establish you as an expert in your field, perform better in the search engines than a traditional web site, and allow you to quickly and easily add content, it appears that blogging also helps recruit the best of the best for your business!

Of course, I advocate a blog INSTEAD of a traditional web site for bootstrapping entrepreaneurs who want the most BANG for their web buck. However, if you have the budget for both, definitely do both!  If you have to pick between one and the other, pick the blog. 

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