HOW DID YOU GREET THE DAY AFTER CHRISTMAS?
How did you greet the day after Christmas? Did you rush to your office, ready to get back to doing what you love? Or, did you decide to take the day off?
As for me, I had to PROMISE one of my clients (a successful success coach) that I would NOT work on Christmas Day. Fortunately, our Christmas Day was packed with enough activities to keep me from my home office, so it wasn’t hard to keep my promise to my client. However, because my business is an outgrowth of a hobby, it definitely contains elements of my favorite form of entertainment. As a result, when there is a lull in a Sunday afternoon or a holiday celebration, I’ll head to my home office for some high quality entertainment which could technically be called "work."
The end of the year is a popular time to make a list of things you’d like to do differently in the upcoming year. If your list includes starting a business, let me strongly encourage you to choose something you LOVE to do. Life is definitely too short to spend 12-16 hours a day doing something you despise!
Attracting Back Links
Money Bush Blog is launching a campaign to increase backlinks.
For those of you who don’t know, backlinks are links which come into your blog.
When another blog links to your blog, that is known as a backlink.
Backlinks are one way that Google decides how “good” your blog or website is.
This contest is a way to increase the number of “backlinks” to your blog or website. Here’s how to “play the game”:
- Copy the official list(below) below into a blog post of yours.
- Add your link to the bottom of the list.
- Comment at the original post (HERE) so that Money Bush can update the list with your link.
- Watch the backlinks to your blog increase dramatically via Technorati.
- The sooner you join, the more backlinks you will recieve.
Here’s the list:
- Money Bush | Make Money Online Blog
- Find Torrent Search Engine
- Indo Contest
- Mga Kwentong Ma Alamat
- Contest Love
- It Blood
- I Heart Contest
- Nurse Jen Doll
- Your Web and Graphics Design
- My Blog Contest
- Prize King Contest Blog
- Computer Collections
- Medan Blogger
- Eiffel Tower Blog
- Attraction Biz
The more blogs that participate, the greater the benefit for all.
Attraction as a Sales Marketing Strategy
When you think of “attraction marketing” think of it as a “new school” sales and marketing strategy as opposed to the “old school” sales and marketing strategy.
In the old days, every “great” sales and marketing strategy had it’s foundation in a “PUSH” mentality. A business would manufacture products and then it would be up to the sales force to market or PUSH those products into the hands of consumers. It was the sales staff’s job to create demand. If a customer said, “No,” that was the cue to begin “pushing” for the sale.
If you need an example of “old school push marketing” sales mentality, look to the Big Three US Automakers. For years, Ford, Chrysler and GM have been churning out cars that no one wants to buy. (Read the WSJ “Three Vehicles Detroit Should Build“… I’m ready and waiting for the 7 passenger vehicle that gets 30 mpg!)
Contrast that with the “new school” approach which is based upon attraction as a sales and marketing strategy. Products and services are created with the CUSTOMER in mind. The customer is seeking solutions and the sales and marketing strategy is designed to PULL customers in and attract them to the business.
Starbucks is an outstanding example of “pull” marketing. Starbucks began with a simple “pull” principle: provide a place for freelancers and other home based business professionals a place to do business. Selling coffee was almost an after thought. (Read Dear Starbucks, I’m Coming!” for social proof.)
Attraction is all about focusing on the customer’s wants and needs and then packaging your products or services accordingly.
